JIAMQISHI: A Rising Star in the Business Headset Industry

JIAMQISHI: A Rising Star in the Business Headset Industry

Brand History and Development

JIAMQISHI is a brand specializing in business headsets, founded in 2020. It is operated independently by Dongguan Xingsheng Technology Co., Ltd., a wholly-owned subsidiary of Desheng Industrial Co., Ltd.. Desheng Industrial, founded in 2015, initially focused on OEM/ODM headset manufacturing, gradually transitioning into the development of its own brands. Over the years, Desheng Industrial built a 1,100-square-meter modern production base, obtained ISO9001 quality certification, and established an acoustic laboratory, laying a solid foundation for its brands.

Recognizing the need to develop a strong in-house brand, Desheng Industrial implemented a dual-brand strategy, authorizing its subsidiary to manage both JIAMQISHI and EAGLEND brands. JIAMQISHI was positioned as a premium business headset brand, while EAGLEND targeted the cost-effective communication headset segment.

Desheng Industrial adopted a dual-track market strategy, combining cross-border e-commerce and regional distribution, successfully expanding to North America, Europe, Japan, and Southeast Asia. The company's transition from an OEM manufacturer to a branded business reflects its ambition to establish itself as a leading player in the global headset market.

The Integration of EAGLEND into JIAMQISHI

The EAGLEND brand was originally introduced around 2017 as a standalone brand catering to office and call center users. Its products, such as the EH01 wired headset, gained popularity due to their high cost-performance ratio and clear voice communication capabilities. On platforms like Amazon, EAGLEND products received positive reviews, particularly for their comfortable design and effective noise cancellation.

However, as Desheng Industrial's brand portfolio expanded, operating two separate but similar brands became inefficient. In 2023, the company made the strategic decision to integrate EAGLEND into JIAMQISHI, consolidating its business headset product line under a single brand.

This integration offers several advantages:

  1. Unified Branding: Strengthening brand recognition in the global market.
  2. Resource Optimization: Concentrating marketing and R&D investments on a single brand.
  3. Enhanced Market Positioning: Expanding JIAMQISHI's portfolio while retaining EAGLEND's reputation for affordability.

By merging EAGLEND under JIAMQISHI, Desheng Industrial has streamlined its branding strategy, ensuring a stronger market presence and more efficient product development.

Product Line Overview

Following the integration, JIAMQISHI now includes the EAGLEND product series, offering both wireless and wired business headsets. Below are two of its flagship models:

JIAMQISHI EH02U – Wireless Business Headset

The JIAMQISHI EH02U is a wireless Bluetooth headset designed for professionals who require crystal-clear voice communication in remote work, customer service, and business meetings. Key features include:

  • Bluetooth 5.2 with a USB adapter for desktop/laptop compatibility.
  • ENC (Environmental Noise Cancellation) microphone, filtering up to 99.99% of background noise.
  • 50+ hours of battery life, supporting long workdays without frequent recharging.
  • 270° rotatable microphone boom, ensuring optimal voice pickup.
  • Hybrid wireless/wired mode, allowing users to switch between Bluetooth and a 3.5mm wired connection.

Compared to competing brands like Jabra and Plantronics, the EH02U offers similar noise-canceling performance at a more affordable price point. Customer feedback highlights its clear call quality, long battery life, and ergonomic design as standout advantages.

EAGLEND EH01 – Wired Business Headset

The EAGLEND EH01 (now under the JIAMQISHI brand) is a cost-effective wired headset, ideal for office, call centers, and online education. Key features include:

  • USB & 3.5mm dual connectivity, compatible with PCs, smartphones, and tablets.
  • Noise-reducing microphone, ensuring clear voice transmission.
  • All-day comfort, with soft protein memory foam ear cushions.
  • Inline controls for mute and volume adjustment.

EH01 has been a top-selling wired headset on Amazon, frequently receiving the “Amazon’s Choice” label for its excellent user feedback and high value-for-money.

Market Pricing & Competitive Analysis

JIAMQISHI positions its products as affordable yet feature-rich alternatives to premium brands. Below is a comparison of its pricing and competitors:

Model Type Key Features Price (Amazon US)
EH02U Wireless ENC noise-canceling mic, 50+ hrs battery $49.49 (discounted)
EH01 Wired USB & 3.5mm dual interface, soft ear cushions $24.29 (discounted)

For comparison:

  • Jabra Evolve 65 – a similar wireless headset, priced at $139.95.
  • Logitech H390 – a wired headset with fewer features, priced at $21.99.

JIAMQISHI's competitive pricing and strong feature set make its products attractive to businesses and professionals looking for high-quality communication headsets at a lower cost.

Market Feedback & User Reviews

JIAMQISHI and its EAGLEND product line have received overwhelmingly positive feedback from users. Reviews emphasize the following key strengths:

  1. Superior Noise Cancellation

    • Users praise EH02U’s ENC microphone, stating it effectively eliminates background noise, making conversations clear and professional.
    • EH01’s noise-reducing microphone also receives high marks for filtering out keyboard clicks and ambient noise.
  2. Comfortable for Long Use

    • Both models are noted for ergonomic designs. Many customers report wearing them for hours without discomfort.
    • The adjustable headband and lightweight design of EH02U make it ideal for extended business calls.
  3. Unmatched Value for Money

    • Many users highlight the high-end features at mid-range prices.
    • A reviewer on Amazon noted: “At this price, the features and quality rival those of headsets costing twice as much.”

Areas for Improvement

While reviews are overwhelmingly positive, some customers suggest:

  • ANC (Active Noise Cancellation) for complete sound isolation.
  • Dual-device Bluetooth pairing for seamless switching between laptop and phone.

JIAMQISHI has taken these suggestions into account, with future product iterations expected to introduce enhanced noise cancellation and multi-device connectivity.

Conclusion: JIAMQISHI’s Future in the Business Headset Market

By integrating EAGLEND into JIAMQISHI, Desheng Industrial has strengthened its brand strategy, ensuring greater market focus and product innovation. JIAMQISHI now offers a streamlined product lineup, combining affordable pricing, professional-grade noise cancellation, and ergonomic designs to compete with established brands like Jabra and Plantronics.

With rising global demand for remote work solutions and professional communication tools, JIAMQISHI is well-positioned to expand its market share and establish itself as a leading business headset brand. By continuing to listen to customer feedback and innovate, the brand is expected to grow its international presence and enhance its competitive edge.

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